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1.
Strategic marketing management cases David W. Cravens, Charles W. Lamb, Victoria L. Crittenden by
Edition: 6th ed.
Material type: Text Text
Language: English Language
Publication details: Boston Irwin/McGraw Hill 1990
Availability: Items available for loan: Main Library (1)Call number: 658.8CRA.

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2.
Strategic marketing : cases and applications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Illinois Richard D. Irwin 1983
Availability: Items available for loan: Main Library (1)Call number: 658.83 CRA.

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